Tag Archives: advertising

We are Fallon

pat-fallon 2015

Reposted from AdWeek: The legacy of Pat Fallon in Minneapolis cannot be overstated. The founder and longtime CEO of Fallon, who died last Friday at age 70, almost singlehandedly turned Minneapolis into a nationally respected creative hub. He personally helped to launch the careers of hundreds of advertising people. And his agency’s work helped to transform the industry.

Upon hearing of Fallon’s death, Doug deGrood, a former Fallon staffer and now partner at crosstown agency GdB, got to work on a tribute ad for his former boss. He wrote a few lines of copy thanking Pat—not just on behalf of himself or GdB, but from the entire ad community of Minneapolis.

Then, he and a few others worked the phones, contacting more than 40 Twin Cities agencies asking to use their logos in the ad. You can see the resulting ad below—a full page running today (the day of Pat’s funeral) in the Minneapolis Star Tribune.

It’s a fitting tribute to man who gave a whole community the belief, and the example, that they could achieve great things from their home on the prairie.

See the larger image here

Buy Pat Fallon’s classic book on advertising “Juicing the Orange” here.

Ad for Pat Fallon

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Timing your advertising

dentist hunting lions

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How to advertise

tired of that douche

The Most Disturbing ‘Stay in School’ Message Ever

Set Yourself Free

Thinking about ditching school to go surfing with boys? Think twice. The Learn for Life Foundation of Western Australia created a PSA titled “Set Yourself Free,” that is sure to leave you horrified. 

This video is #NSFW  and contains graphic imagery

Savor EVERY bite

Cremation woodfire

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I just lost my appetite.

So this is what national tragedy looks like after 100 years?

titanic

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Can’t wait to see what they do with 9/11.

The New Bizarre Ad For Old Spice

To a teenager there’s nothing worse than having your mother creep into your social life. Yet, that’s exactly what a group of moms does in this new Old Spice ad called Momsong. In the ad, the moms break into song and lament the fact their little boys are turning into grown men. Mothers emerge from behind closed doors, from the sky, in a laundry basket dragging behind a car, from underneath couch cushions and from behind creepy looking janitor masks.

It’s equal parts Exorcist and tacky Japanese film making. Whatever it is, it will leave you asking “WTF did I just watch?”

The ad debuted last Friday and already has over one million views on YouTube. 

Read more on Adrants

These brands control just about everything we buy

brands
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Jean-Claude Van Damme does splits between two reversing trucks

This commercial was set up to demonstrate the precision and directional stability of Volvo Dynamic Steering — a world first technology that makes the new Volvo FM easier to drive. 

Filmed in Spain on a closed-off landing field at sunrise in one take. Pretty much proves that Jean-Claude Van Damme is still a complete badass.