Think! is a driving safety campaign created by Leo Burnett London for UK’s Department for Transport. “Pub Loo Shocker” is the latest ad in the campaign and it aims to bring light to the problem of drunk driving, in a very shocking way.
While the woman is a mannequin and the men involved are actors, the image of a bloodied face through a windscreen combined with sounds of a car accident make for a startling video.
If you’re like me, you’ve seen one to many worthless “Harlem Shake” videos. I do think you’ll feel a bit differently after watching this one from a Netherlands-based Parkinson’s Disease foundation. In the video, we see the foundation’s founder (who has Parkinson’s) do his best to Harlem Shake.
The video, created by Saatchi & Saatchi Amsterdam, ends not as you would expect and with the tagline, “Shaking. Fun For Some…Daily Struggle For Others.”
Very powerful anti-smoking ad by Ogilvy Thailand.
This is why I think a Facebook “Like” should cost a quarter if it involves a cause or charity.