Tag Archives: cause marketing

Preventing drunk driving in a very shocking way

Think! is a driving safety campaign created by Leo Burnett London for UK’s Department for Transport. Pub Loo Shocker” is the latest ad in the campaign and it aims to bring light to the problem of drunk driving, in a very shocking way.

While the woman is a mannequin and the men involved are actors, the image of a bloodied face through a windscreen combined with sounds of a car accident make for a startling video.

Harlem Shake Video Actually Worth Watching

If you’re like me, you’ve seen one to many worthless “Harlem Shake” videos. I do think you’ll feel a bit differently after watching this one from a Netherlands-based Parkinson’s Disease foundation. In the video, we see the foundation’s founder (who has Parkinson’s) do his best to Harlem Shake.

The video, created by Saatchi & Saatchi Amsterdam, ends not as you would expect and with the tagline, “Shaking. Fun For Some…Daily Struggle For Others.”

The Smoking Kid

Very powerful anti-smoking ad by Ogilvy Thailand.

Making a difference with Facebook Likes

This is why I think a Facebook “Like” should cost a quarter if it involves a cause or charity.

Making a difference with Facebook Likes
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