Tag Archives: Sports Marketing

Can Marketing Help the Florida Marlins?

Dolphins Stadium - Marlins game attendance

Who called in the bomb scare at Dolphin Stadium yesterday? No one, and that’s what sad. It was reported that only about 400 people attended the FL Marlins v. Washington Nationals game on 9/12/07. This shot of the stadium seems to show even less.

Granted they are in no danger of making the playoffs, but what has happened to this club? They have a couple World Series appearances and have had some good players on the field. So where do they go from here? And more importantly, can marketing help?

If you were in charge of marketing for this team, what would you do next season to get seats in the seats?

When you think about the Brewers, does a little pee come out?

Milwaukee Brewers logo

Take a die-hard baseball fan with pent-up frustration, some html, and a petition, and you can get people involved in the ultimate of all rallies. Visit peeyourpantsforthebrewers.com to see for yourself.

This Brewers fan has asked people to pledge to pee their pants if the Brewers go to the playoffs this year. The petition page is hilarious. The idea is remarkable.